VP of Marketing
Job Description:
Year of Experience: 8-15 years
Scope of Role
- Own the end-to-end marketing strategy across Torch's marketplace and new AI products
- Lead and mentor a team of four marketers
- Drive demand generation, customer acquisition and brand awareness
- Own marketing KPIs, budget allocation and ROI
- Partner closely with Sales, Product and Executive Leadership
- Launch and scale multiple AI-powered products over the coming years
MUST HAVE SKILLS
- Marketing leadership
- Demand Generation
- Growth Marketing
- Digital Marketing
- Performance Marketing
- Acquisition
- Brand Marketing
- Content Marketing
- B2B SaaS and/or Marketplace experience
- Startup experience (Seed–Series D preferred)
- Team leadership (3–10 marketers)
- Strong analytics / KPI ownership
- AI adoption within marketing
- Multi-channel GTM (Paid, ABM, Partnerships, Events, Lifecycle, Content)
- Austin, TX
- Hybrid (4 days/week in Austin office)